Around the world, regulations are coming: GDPR is rolling out; damages are costly. State (CA, WA) and Fed (SAFETY Act) actions show increasing likelihood of regulation.
Minim automatically protects the home gateway router from both misconfiguration and compromise.
Consumers demand mobile and computer security as a baseline. (Just have a look at Apple's marketing.) But as IoT exploits make scary headlines, consumers are coming to the realization that endpoint security simply won't cut it. Minim's approach is spot on: comprehensive, AI-driven network-level security."
Does your company stand for digital well being and family safety?
Is it built into your mission?
If you surveyed your customer base, how would they score your concern and practices?
Does Management understand the new security challenges in the smart home?
Are you tracking the latest security incidents that might concern your customers?
Do your employees know how to protect their own homes?
Have you educated customer-facing care and operations teams?
What percentage of your support tickets raise home network or child safety concerns?
If you phoned your care team right now, do they have the tools and training to make security and parental control recommendations?
How does the following impact your customer churn: seeking more advanced security services, seeking advanced parental controls services, QoE degradation due to device security vulnerabilities (the latter can be impossible to investigate without security platform).
Can your operations teams proactively manage router firmware in the field and detect security vulnerabilities in real-time?
Is your operations department prepared to respond to wide-scale security incidents, e.g. the FBI and DOJ's call to network operators in response to VPNFilter on affected routers?
What percentage of truck rolls are actually due to smart home device security vulnerabilities that your operations team can't detect?
What percentage of your customer base would pay for additional services, such as parental controls and smart home security?
Would they purchase in a premium service bundle, e.g. Whole Home WiFi, and/or as a separate add-on?
Are you competing with broadband service providers who offer smart home security and parental controls?
Is this solution parity affecting your sales and marketing win rates?
How many customers cancel or don't renew services because of performance problems that were actually due to device security vulnerabilities? (This is hard to track without a solution in place.)
How many customers leave for competitors who have comprehensive parental controls and security services?
The many benefits of protecting your subscriber home networks.